New Timeless Timber Decking Range for 2006
December 1, 2005
An exciting new range of accessories has been launched by BSW Timber, the UK's largest sawmill, to compliment their market-leading Timeless Timber decking collection.
The newly re-branded and developed Timeless Timber decking range will now boast a four-day delivery turnaround - perceived as a major benefit for stockists and suppliers - following extensive market research by BSW into the UK decking market.
In addition the range now has no finger jointing and improved raw material and machine-turned quality.
A new logo has been created to support the new Timeless Timber range, which has once again passed the decking audit and will continue to receive The DeckMark quality assurance mark - the stamp of quality from the Timber Decking Association. And, for 2006, all Timeless Timber stockists will benefit from a full marketing package including: brochures, direct mail, extensive advertising as well as PR and internet
support. In addition, all stockists can take advantage of BSW training in partnership with the Timber Decking Association.
Bryan Crennell, BSW's Marketing Manager, believes Timeless Timber now offers the best all-inclusive package. "We have got a great quality product, supported by a well resourcedmarketing plan. The new accessories range will build on the success of the deckboard sales in 2005, which has seen a major growth trend emerging this year especially within the merchant sector.
"I am confident that our latest accessory range will add to an already strong brand awareness of Timeless Timber in the marketplace, and have every reason to believe 2006 will be a happy new year for Timeless Timber stockists!"
BSW's Timeless Timber range is kiln dried and pressure treated with an additional wax treatment which provides an extra level of protection, slowing down the rate of water absorption and evaporation. All Timeless Timber deckboards come with a 20 year guarantee.
To ensure that all timber decking arrives at stockists in pristine condition, BSW Timber has introduced a new wrapping technique, which is designed to encourage airflow around the deck boards, ensuring that the wood remains in a stable climate whilst in transit and in storage.
For more information about the new Timeless Timber range, call 01228 673 366 or visit www.timeless-timber.co.uk